The Denver Post |
Weight Watchers is targeting teens with a new free program. That's a problem.
The Denver Post Weight Watchers last week announced its plans to offer free six-week memberships to kids as young as 13, beginning this summer. The company's move is part of a bigger plan to grow revenue and a loyal customer base for life. (Start 'em young, right?) As ... Do teens need to diet? Experts discuss Weight Watchers decision to offer program to teens |
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